Table of Contents
→IDEAL CLIENT & MESSAGING DOCUMENTATION
→ MARKETING STRATEGY DOCUMENTATION
→ MONTHLY MARKETING PLAN 2024
→ MONTHLY GROWTH TRACKING
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🔥 Action Item: Add 15 Minute Time Slot to your calendar each week to review & update this plan. Better if you can review it for 2-3 minutes a day.
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Daily / Weekly Plan Review Questions
IDEAL CLIENT & MESSAGING DOCUMENTATION
- What DO I know about my ideal client? (Add to this list over time as you refine your plan)
1.
- What would be helpful for this person to see / hear / feel / do right now? (Content Prompt)
- How can I relate that back to one of my products? (CTA Prompt)
- Did I get asked any questions by my community, friends, etc this week?
- Did I say anything that resonated with my community this week? (Think aha moments)
MARKETING STRATEGY DOCUMENTATION
- What is your strongest form of content creation right now?
Writing, Speaking Solo, Speaking Interview Style, Live Video, Prerecorded Video, etc. Add any additional.
Rank them 1 being easiest most fun & easiest to execute, 3 being most challenging. Example:
1. Writing
2. Live Video
3. Speaking Solo
4. Speaking Interview Style
5. Prerecorded Video
- What platform(s) will I be using to market my products / services that play to my strengths?
- [ ] Instagram
- [ ] Feed Posts & Carousels
- [ ] Live Video
- [ ] Reels
- [ ] Youtube
- [ ] Prerecorded
- [ ] Live Video
- [ ] Tiktok
- [ ] Pinterest
- [ ] Blogging
- [ ] Podcasting
- [ ] Email
MONTHLY MARKETING PLAN 2024